Your report for Monday, March 1, 2004
Five Sparrows
gets serious about Fun: Hartland-based Five Sparrows L.L.C. said Friday
that it had a new marketing services agreement with Fun Properties Inc. of Ann
Arbor. Under the agreement, Five Sparrows will improve Fun Properties' marketing
efforts and Web presence through a variety of initiatives, including Web-based
user forums, search engine optimization, ad campaigns and targeted e-newsletters
to its existing customer base of more than 30,000 people. The agreement runs
for 12 months with automatic renewals each year unless either party wants out.
Fun Properties is a hobby and collectibles supplier with stores in Ann Arbor
and Jackson. It also operates several Web sites, including www.hobbyxpress.com,
www.rcxpress.com and www.rctoyzone.com.
Products range from magic tricks and puzzles to trains, kites, rockets and more.
More about the vendor at www.fivesparrows.com.